How You Can Be A Part of the 2025 Her Universe Fashion Show!

Her Universe wants you to be a part of their upcoming show. 

The Fandom Fashion company will be producing their 11th Her Universe fashion show at San Diego Comic Con. 

This year’s show is presented by Universal and the theme is Wicked. 

Every years her Universe hosts a fashion show competition where selected participants present their ideas and designs for a piece. Two winners are selected. This year winners will be awarded a $2,000 cash prize and they will be offered the opportunity to design a fashion collection with Her Universe. 

Usually the designs of the past year’s winner are presented at San Diego Comic Con. 

Last year’s show was presented by Mattel and was a Barbie, and Polly Pocket Dream. 

But this years since the theme is Wicked, the show producers are also leaning into Wicked’s themes of friendship. 


Her Universe wants to hear from you. In a recent social media post, Ashley Eckstein, the founder of Her Universe made a special announcement in occurrence with this years theme. 

“We want to hear from YOU! Tell us:

Who is the Glinda to your Elphaba? Or the Elphaba to your Glinda?

What has Wicked taught you about Friendship?

How has Wicked changed you…for good?

Send us your answers at 25HUFS@gmail.com, drop a comment below or DM us! Your story

could be a part of our next thrillifying moment on the runway ✨”

San Diego Comic Con is 35 days away. If you want to be a part of the Her Universe show, be sure to submit your answers!

Will you be attending the Her Universe show? Are you excited for Wicked: For Good? 

Let us know in the comments. 

If you are still wondering what to pack for San Diego Comic Con, check out our SDCC ultimate packing guide